Wednesday, October 6, 2010

Reduce the need for printed catalogues like Target's

I often think there is no need for printed catalogues from most of the major department stores and have a no junk mail sign on my letterbox. Unfortunately that doesn’t stop the department stores as they simply move their catalogues into the local papers and local papers ignore the no junk mail signs. If I want to check out a department store’s catalogue I just go to their site such as Target’s ( and select the area. Catalogues will keep coming because department stores make money from the catalogues as advertisers have to pay for product placement. If catalogues were a cost they’d probably stop tomorrow and that would save a lot of trees. Check out the online catalogues. You can often find out the information before your local paper arrives. When I’m looking to buy a commonly advertised item I’ve often checked for and found products using the online catalogues saving some money.

Kelvin Eldridge

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